Molly Quinn
OPen
Client:
Gen Z for Change
Spec Work

Gen Z for Change

Client

Gen Z for Change

Year

2022

Disciplines

Art Direction | Concept & Strategy | Graphic Design | Copywriting

Location

Milwaukee, Wisconsin

To combat Gen-Z's increasing digital isolation, Gen-Z for Change: Unplugged podcast was introduced, offering a mindful, multitasking-friendly platform for civic engagement. Encouraging meaningful conversations and community building, the podcast empowers young individuals to make a positive impact. Additionally, OOH, print, and digital advertisements were designed to promote sustained engagement and connectivity, fostering positive change within Gen-Z communities.

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